The questions aren’t always easy:

  Does social media make sense in our category?

  Would we benefit from a web-based application?

  What about an iPad app? A wiki? Or, a YouTube Channel?

  Most importantly: How does it all fit into our broader strategy?

We can help you find the answers.

Web Site Design

If your organization lacks a Web site that is optimized for search, you cease to exist for tens of millions of potential customers in the U.S. alone.

Gone forever are the days when consumers dutifully type in the URL of your home page. Now 80% or more enter via search. Or, worse yet, they enter your competitors'.

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Internet Marketing

With Internet connectivity in more than three quarters of American households, if you're still lacking a viable Internet marketing strategy, you don't really have a marketing strategy worthy of the name. We can help you craft and execute one.

One of the most powerful elements of such a plan: effective Email marketing.

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Social Media

Social Media is not a strategy. It's a tactic, where the strategy is to build a dynamic community around your brand. It's not a substitute for a quality product.

Above all, if it's not backed up with good old fashioned marketing savvy, it's likely a waste of money and resources. Let us show you how to make it work for you.

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Traditional Advertising

Every day the Internet becomes a more powerful marketing tool. But traditional media are like Mark Twain in May of 1897: far from dead.

The techniques we've learned in three decades of producing award-winning print, radio and television advertisements can help you reach your business goals.

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Brand Monitoring

Do you have any idea what's being said online about your company or its principals? If so, do you know what to do about it?

We use both open and proprietary techniques to help you monitor your online reputation--and react to it appropriately in real time.

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Research

Research, in all of its forms, can spell the difference between a campaign that resonates with its target audiences and one that falls flat.

Through surveys, focus group panels, analytics, statistics, and product testing, we can help you learn what you need to know to succeed.

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