Meeting Client Objectives
The Strategy & Tactics to Win
Media Relations & Earned Media
Positive Employee Relations (PER)
Public Relations & Public Affairs
Understanding Target Audiences
Tactics To Win
We analyze your situation, develop a tailored plan, and help you execute it cost-effectively.
Influencing public opinion and giving your brand a voice in public conversations.
Advertising That Fascinates
Everything, from concept to copy to design, must serve the business objective.
"Tactics without strategy is the noise before defeat."
Update Your Communication Strategy
"Social media is about the people. Not about your business. Provide for the people and the people will provide for you."
Putting the Sociability in Social Media
"Tell the Truth but make the truth fascinating."
more about Advertising That Fascinates
"We are so busy measuring public opinion that we forget we can mold it."
Making the Needle Move
"If I was down to the last dollar of my marketing budget, I'd spend it on PR!"
Why PR Should Be In Every Plan
"To win in the marketplace, you must first win in the workplace."
More on Positive Employee Relations
"Strategy is a commodity. Execution is art."
Do Your Tactics Match Your Plan?
"Until you've truly gotten to know your audience, your strategy is just a conversation with yourself."
Step One: Know Your Target Audiences
It's not enough merely to TELL your story well, if no one is there to LISTEN
We can help you tell your unique story. And get the message out through traditional, earned, and social media.
Click to Learn About Our Process
What We Do
Craft the strategy and tactics that fit your individual situation. Click to learn more about our process..
Advertising & Media Creation
Whether your communication channel is traditional print or social media, production values are a force multiplier. Tell the truth, but make the truth fascinating.
Many business challenges contain a governmental component of some kind, whether it is the creation of a planned unit development or changing public opinion for a referendum.
Public relations is simply understanding the various publics that can influence business (or non-profit) outcomes. Which is why it can be complicated.
Social Media & Internet Marketing
A responsive layout adapts to the viewing device, whether a smartphone, tablet, laptop or desktop computer, allowing for a seamless experience.
Research and Customer Development techniques can help you ensure you spend your resources more cost-effectively..
Interacting with media outlets is part science and part art. And gaining earned media mentions can transform your cost of sales.
Positive Employee Relations
Done correctly, Positive Employee Relations offers bottom line benefits. We've done it for companies from the Fortune 250 to family owned businesses.
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